The Columbia River Gorge is a region on the border of Oregon and Washington united by the mighty Columbia River and a national scenic area. With amazing scenic beauty, extensive farm and forestland, and unique communities, there is a strong sense of place throughout the region. People care deeply about preserving the things that make this place so special – the landscape, clean air and water, main streets, affordable housing and more.
In 2010, Gorge Owned emerged to create new ways for people who have similar values to connect with one another. Through programs like the Sense of Place lecture series, Green Drinks networking events, the GO! Local shopping campaign, a solarize program and a green home tour, GO! is catalyzing connections and empowering people to make positive change in their communities in the Gorge.
Before she started Pitchfork Communications, Becky Brun founded Gorge Owned. Launching a start-up membership supported organization in a rural, spread-out community took creativity, grit and leadership. With the help of numerous community members and creative folks, including Mark Graybill and Blue Marble Creative, Becky established the GO! brand and launched a website, which helped the organization attract more than 100 members in the first year.
In the role of GO! Marketing and Membership Director, Becky delivered public relations, marketing, social media, and grant writing services. She now serves on the board of directors, where she assists with key messaging, fundraising and other aspects of the organization.
I worked with Becky during the founding of Gorge Owned. As a designer, I crafted some of the GO! brand’s initial communications, but it was never a singular effort. Becky naturally inspires people, draws them together, and guides their passionate contributions toward a cohesive whole. GO! has spawned many friendships and creative collaborations and the community is better for it.
— Christine Fisher, Owner, Blue Marble Creative